United Service Organizations, Inc. (USO) is a not-for-profit, congressionally chartered, private organization devoted exclusively to strengthening America’s military service members by keeping them connected to family, home and country, throughout their service to the nation.
The USO relies on the generosity of individuals, organizations and corporations to support its activities. For over 80 years, the USO has been the nation’s leading organization to serve the men and women in the U.S. military, and their families, throughout their time in uniform. From the moment they join, through their assignments and deployments, and as they transition back to their communities, the USO is always by their side.
The USO has relied on a robust direct response program not only to generate contributions but also to enlist the publics’ aid in identifying service members and their families that would benefit from USO’s programs and services and an opportunity to send a personalized message of appreciation to service members as a component of the USO’s Force Behind the Forces℠ Campaign. The purpose of this campaign is to address the civilian-military drift – a natural disconnect and lack of understanding between those who have served in the military and those whom they defend who may have never served and may not know or be related to anyone who has. Since 2016, through our website and mail, the USO collected over 5 million messages of appreciation from the American public and are distributing or displaying these at USO locations across the globe. Therefore, in accordance with the Financial Accounting Standards Board (FASB) guidelines, the USO allocates a portion of our direct-response costs to program services and to fund-raising.
More from the USO
Sep 22, 2021
‘Miles Apart But Still in My Heart’: USO Supporter Crafts Cards for Service Members and Military Families
Americans have been mailing cards to members of the U.S. military for decades, hoping to lift the spirits of those serving our country away from home. But USO supporter Sharon Ware takes a different approach ¬– she shows her love for our nation’s military not by mailing cards, but by making them by hand and sharing them with the USO.
Sep 21, 2021
What is it Like to Be a USO Supporter in Alaska?
Whether staff members are catching a C-17 to fly out to Bethel, Alaska, or taking a two-day journey by land and sea to Cordova, Alaska, the USO Alaska team is ready to support service members and military families, no matter where their journey takes them in the state.
Sep 20, 2021
Meet the USO’s Global Ambassadors and Learn Why They Give More Than Thanks
For decades, actors, musicians, athletes and entertainers have joined the USO in supporting the troops. Now, the USO introduces the new USO Global Ambassadors who will act as a bridge between the civlian and military communities, and help raise awareness for the USO's crucial mission: Wilmer Valderrama and Kellie Pickler.