United Service Organizations, Inc. (USO) is a not-for-profit, congressionally chartered, private organization devoted exclusively to strengthening America’s military service members by keeping them connected to family, home and country, throughout their service to the nation. The USO is not part of the United States Government, but is recognized by the Department of Defense, Congress and President of the United States, who serves as Honorary Chairman of USO.
The USO relies on the generosity of individuals, organizations and corporations to support its activities. For over 76 years, the USO has been the nation’s leading organization to serve the men and women in the U.S. military, and their families, throughout their time in uniform. From the moment they join, through their assignments and deployments, and as they transition back to their communities, the USO is always by their side.
The USO has relied on a robust direct response program not only to generate contributions but also to enlist the publics’ aid in identifying service members and their families that would benefit from USO’s programs and services and an opportunity to send a personalized message of appreciation to service members as a component of the USO’s Force Behind the Forces Campaign. The purpose of this campaign is to address the civilian-military drift – a natural disconnect and lack of understanding between those who have served in the military and those whom they defend who may have never served and may not know or be related to anyone who has. In 2016, through our website and mail, the USO collected 1.4 million messages of appreciation from the American public and are distributing or displaying these at USO locations across the globe. Therefore, in accordance with the Financial Accounting Standards Board (FASB) guidelines, the USO allocates a portion of our direct-response costs to program services and to fund-raising.
More from the USO
Jul 21, 2017
The Parents Behind the Forces
I hadn’t worried about my son, Jason, while he served in the National Guard. But now he would be on the front lines just months after the U.S. invasion of Iraq. Even in the midst of my fear, I was proud of my son. He was setting out on a journey of service.
Jul 15, 2017
Houston Astros and USO Surprise Military Families with Messages from Their Deployed Loved Ones
This weekend, USO Houston, USO Fort Hood, USO Camp Buehring and the Houston Astros teamed up to treat over 100 Texas military family members to a free night of food, fun and, for some, a unexpected message from their deployed loved ones.