Senior Vice President, Legacy Brands
Flowers Foods

John Steed is senior vice president of legacy brands at Flowers Foods where he leads marketing and sales efforts for Wonder bread, Sunbeam, and 15 regional bread brands generating more than $1 billion in annual retail sales.

Prior to joining Flowers in 2017, he spent 12 years in various marketing and sales roles at Anheuser-Busch and SC Johnson, A Family Company.

John was a 4-year Army ROTC scholarship recipient who earned his bachelor’s degree from Cornell University. After graduation, he served six years on active duty as an Army officer before returning to Cornell University to earn a master’s degree in business administration. He has also earned a master’s degree in political campaign management from George Washington University.